Neal Hansen: 2 books

Book cover of Christmas Play
by Gary Neal Hansen
Language: English
Release Date: November 12, 2015

Why Gary Neal Hansen's Christmas Play? Your church wants to put on a pageant this December. You want more than kids as shepherds in bathrobes and tinsel-winged angels. Sure, they're cute, but you want your congregation to know why the baby Jesus matters. You want to show the real meaning...
Book cover of Pharmaceutical Lifecycle Management

Pharmaceutical Lifecycle Management

Making the Most of Each and Every Brand

by Tony Ellery, Neal Hansen
Language: English
Release Date: April 16, 2012

A comprehensive guide to optimizing the lifecycle management of pharmaceutical brands The mounting challenges posed by cost containment policies and the prevalence of generic alternatives make optimizing the lifecycle management (LCM) of brand drugs essential for pharmaceutical companies looking...
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