Nick Ashill: 1 book

Book cover of Definitely Dubai: Destination Branding in Action
by Paul Williams, Nick Ashill, Alan Fyall
Language: English
Release Date: November 30, 2011

This case study is part of the Contemporary Cases Online series. The series provides critical case studies that are original, flexible, challenging, controversial and research-informed, driven by the needs of teaching and learning. Each case is fully referenced in academic style and is accompanied by...
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