Stephen Kline: 5 books

Book cover of Social Communication in Advertising

Social Communication in Advertising

Consumption in the Mediated Marketplace

by William Leiss, Stephen Kline, Sut Jhally
Language: English
Release Date: June 14, 2018

Newly updated for the digital era, this classic textbook provides a comprehensive historical study of advertising and its function within contemporary society by tracing advertising's influence throughout different media and cultural periods, from early magazines through to social media. With several...
Book cover of Globesity, Food Marketing and Family Lifestyles
by Stephen Kline
Language: English
Release Date: December 8, 2010

This book examines the public controversies surrounding lifestyle risks in the consumer society. Comparing news coverage of the 'globesity' pandemic in Britain and the USA, it illustrates the way moral panic brought children's food marketing to the centre of the policy debates about consumer lifestyles.
Book cover of Capitalism and Commerce in Imaginative Literature

Capitalism and Commerce in Imaginative Literature

Perspectives on Business from Novels and Plays

by Andrew Bernstein, Walter Block, Susan Love Brown
Language: English
Release Date: March 7, 2016

Capitalism and Commerce in Imaginative Literature are committed to treating literary texts with integrity and believe that business should have a larger claim upon people’s literary consciousness. In addition, they all value the important role of literature in dealing with the complexities of a...
Book cover of Perspectives on Ayn Rand's Contributions to Economic and Business Thought
by Samuel Bostaph, Ph.D., Bryan Caplan
Language: English
Release Date: October 15, 2018

Ayn Rand wrote and lectured on economic concepts and topics. This volume addresses the economic and business aspects of her writings. The authors of this anthology are from a variety of fields and all of them are enthusiastic supporters of her ideas.
Book cover of Conceptual Foundations for Multidisciplinary Thinking
by Stephen Jay Kline
Language: English
Release Date: January 1, 1995

Our current intellectual system provides us with a far more complete and accurate understanding of nature and ourselves than was available in any previous society. This gain in understanding has arisen from two sources: the use of the 'scientific method', and the breaking up of our intellectual enterprise...
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