Business Books imprint: 119 books
Collaborative Evaluations
Step-by-Step, Second Edition
Language: English
Release Date: November 21, 2012
Collaborative Evaluations: Step-by-Step, Second Edition is a comprehensive guide for evaluators who aim to master collaborative practice. Liliana Rodríguez-Campos and Rigoberto Rincones-Gómez present their Model for Collaborative Evaluations (MCE) with its six major components: identify the situation,...
Culture and Commerce
The Value of Entrepreneurship in Creative Industries
Language: English
Release Date: June 20, 2017
Art and business are often described as worlds apart, even diametric opposites. And yet, these realms are close cousins in creative industries where firms bring cultural goods to market, attaching price tags to music, paintings, theater, literature, film, and fashion.
Building on theories of...
Discover the Power of You
How to Cultivate Change for Positive and Productive Cultures
Language: English
Release Date: August 25, 2017
DISCover the Power of You is for individuals who have a desire to better understand their own personality. People who may aspire to become great leaders in their field, regardless of their current business level. And more specifically, for anyone looking to raise their own self-awareness, confidence and understanding, in order to cultivate positive changes in their culture.
Corporate Responsibility Coalitions
The Past, Present, and Future of Alliances for Sustainable Capitalism
Language: English
Release Date: March 27, 2013
It is estimated that there are more than 110 national and international business-led corporate responsibility coalitions. Given the growing reach and significance of these alliances, there is now a critical need for an informed and balanced analysis of their achievements, their progress, and their...
by Robert L. Phillips
Language: English
Release Date: July 10, 2018
Language: English
Release Date: July 10, 2018
In the wake of the 2008 financial crisis, it became apparent that pricing loans in a way that is profitable for lenders and sensitive to risk is anything but simple. Increasingly, lenders are following the lead of other retailers by segmenting their market and more precisely targeting customers. To...
The Green Bundle
Pairing the Market with the Planet
Language: English
Release Date: July 31, 2018
The market for green products has expanded rapidly over the last decade, but most consumers need something more than eco-benefits to motivate their purchases. Magali A. Delmas and David Colgan argue that many green products now offer the total package—a "green bundle" that checks the environmental...
The Hidden Costs of Relocating Employees
Corporate Strategies for Reducing Loss from Relocation Stress
Language: English
Release Date: January 7, 2017
Relocating the best employees is a common practice that just makes sense. What does not make good business sense is accepting the ongoing hidden costs of this practice. As many as one-third of moves do not go well resulting in increased turnover rates, increased time off, increased health insurance...
The Modern Day Store
Becoming a Unified Store
Language: English
Release Date: February 8, 2013
In many of today's retail stores it is evident that there is a disconnection between owners and sales associates. Through the trials and pressures of business life the lines of communication and a once unified team have slowly disappeared. This has led to many of the issues that we find in today's retail...
by Matthew A. Cronin, Jeffrey Loewenstein
Language: English
Release Date: April 17, 2018
Language: English
Release Date: April 17, 2018
Creativity has long been thought of as a personal trait, a gift bestowed on some and unachievable by others. While we laud the products of creativity, the stories behind them are often abridged to the elusive "aha!" moment, the result of a momentary stroke of genius.
In The Craft...
Leading Matters
Lessons from My Journey
Language: English
Release Date: September 4, 2018
In Leading Matters, current Chairman of Alphabet (Google's parent company), former President of Stanford University, and "Godfather of Silicon Valley," John L. Hennessy shares the core elements of leadership that helped him become a successful tech entrepreneur, esteemed academic, and venerated...
Riding Shotgun
The Role of the COO, Updated Edition
Language: English
Release Date: January 11, 2017
The role of Chief Operating Officer is clearly important. In fact, it's arguable that the number two position is the toughest job in a company. COOs play a critical part in executing the strategies developed by top management. And, in many cases, they are being groomed—or test-driven—as the firm's...
The Most Creative, Escape the Ordinary, Excel at Public Speaking Book Ever
All The Help You Will Ever Need In Giving A Speech
Language: English
Release Date: February 8, 2013
The everything you need to give an outstanding speech book, complete with all original material, written by a professional speechwriter.
The Pricing Journey
The Organizational Transformation Toward Pricing Excellence
Language: English
Release Date: April 29, 2015
Innovations in pricing can be transformative, but to reach their potential companies must devote equal attention to technical and organizational capabilities. Most firms, however, only pay attention to the technical dimensions of pricing, which severely limits the success of their initiatives. To...
The Real Problem Solvers
Social Entrepreneurs in America
Language: English
Release Date: November 28, 2012
Today, "social entrepreneurship" describes a host of new initiatives, and often refers to approaches that are breaking from traditional philanthropic and charitable organizational behavior. Nowhere is this more true than in the United States—where, from 1995–2005, the number of non-profit...