Business and Marketing Tactics for Achieving Growth
by
Jagdish N. Sheth, Mona Sinha, Reshma Shah
Language: English
Release Date: June 27, 2016
Real strategies, tactics & solutions for succeeding in emerging markets now
Attract non-consumers and upscale current customers
Reflect local culture, tradition, and preferences across your business
Make your products easier to find, buy, and use
Strengthen your brand and deliver on your brand promises
Engage...