Business Playground: Where Creativity and Commerce Collide, The

Where Creativity and Commerce Collide, The

Business & Finance, Business Reference, Business Communication
Cover of the book Business Playground: Where Creativity and Commerce Collide, The by Dave Stewart, Mark Simmons, Pearson Education
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Dave Stewart, Mark Simmons ISBN: 9780132118439
Publisher: Pearson Education Publication: July 13, 2010
Imprint: New Riders Language: English
Author: Dave Stewart, Mark Simmons
ISBN: 9780132118439
Publisher: Pearson Education
Publication: July 13, 2010
Imprint: New Riders
Language: English
The Business Playground is the definitive guide to creativity and innovation

Written by musician/entrepreneur Dave Stewart and branding expert Mark Simmons, The Business Playground offers a revealing look at what creativity is and how to apply it in business through an inspiring mix of scientific studies, anecdotes, high-profile interviews, and thought-provoking games that you can play alone or with your co-workers.

The Business Playground is not your average business book. Former Eurythmics band member Dave Stewart turns on his rock and roll charm with personal, inspirational stories from his own career as well as interviews with such innovative and influential thinkers as Mick Jagger, Microsoft’s Paul Allen, and Twitter’s Evan Williams. The legendary Sir Richard Branson makes a guest appearance as the author of the book’s foreword where he sets the tone for this quirky, fun, emminently useful guide to creative business thinking.

Whether you’re running a one-man show or heading up a multinational corporation, you’ll discover new techniques for finding and harnessing your creative abilities and putting them to work for your business in this entertaining book.

The Business Playground includes real-world examples of innovation in action, as well as substantial and practical techniques that you can use immediately to aid in creative thinking and problem solving. Play the games at the end of each chapter and you’ll learn how to:
  • Ask the right questions so you can find the right answers
  • Rediscover, train, and utilize your innate creative abilities
  • Conduct “the perfect brainstorm”—yes, such a thing really does exist
  • Create a work culture that’s conducive to creativity
  • Help people collaborate with others within and outside of the organization
  • Kill ideas that aren’t working before they waste too much time and too many resources
In his foreword Sir Richard Branson says, “Dave and Mark’s enthusiasm for creativity and how it can be applied in business leaps off every page. The Business Playground will bring out the creative child inside all of us and I can’t imagine many readers being left uninspired to try it out for themselves. Their mix of insights about creativity, revealing examples, anecdotes, interviews with creative thinkers, and games make for an entertaining and informative read. If you get half as much out of this book as I did, you’re in for quite a treat.”

Join in the fun with the Business Playground Facebook community at: www.facebook.com/businessplayground
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
The Business Playground is the definitive guide to creativity and innovation

Written by musician/entrepreneur Dave Stewart and branding expert Mark Simmons, The Business Playground offers a revealing look at what creativity is and how to apply it in business through an inspiring mix of scientific studies, anecdotes, high-profile interviews, and thought-provoking games that you can play alone or with your co-workers.

The Business Playground is not your average business book. Former Eurythmics band member Dave Stewart turns on his rock and roll charm with personal, inspirational stories from his own career as well as interviews with such innovative and influential thinkers as Mick Jagger, Microsoft’s Paul Allen, and Twitter’s Evan Williams. The legendary Sir Richard Branson makes a guest appearance as the author of the book’s foreword where he sets the tone for this quirky, fun, emminently useful guide to creative business thinking.

Whether you’re running a one-man show or heading up a multinational corporation, you’ll discover new techniques for finding and harnessing your creative abilities and putting them to work for your business in this entertaining book.

The Business Playground includes real-world examples of innovation in action, as well as substantial and practical techniques that you can use immediately to aid in creative thinking and problem solving. Play the games at the end of each chapter and you’ll learn how to:
In his foreword Sir Richard Branson says, “Dave and Mark’s enthusiasm for creativity and how it can be applied in business leaps off every page. The Business Playground will bring out the creative child inside all of us and I can’t imagine many readers being left uninspired to try it out for themselves. Their mix of insights about creativity, revealing examples, anecdotes, interviews with creative thinkers, and games make for an entertaining and informative read. If you get half as much out of this book as I did, you’re in for quite a treat.”

Join in the fun with the Business Playground Facebook community at: www.facebook.com/businessplayground

More books from Pearson Education

Cover of the book Sams Teach Yourself Mod Development for Minecraft in 24 Hours by Dave Stewart, Mark Simmons
Cover of the book Real World Aperture by Dave Stewart, Mark Simmons
Cover of the book Novell Open Enterprise Server Administrator's Handbook, SUSE LINUX Edition by Dave Stewart, Mark Simmons
Cover of the book The Distraction Trap by Dave Stewart, Mark Simmons
Cover of the book Law Express Question and Answer: Land Law by Dave Stewart, Mark Simmons
Cover of the book Mastering iOS Frameworks by Dave Stewart, Mark Simmons
Cover of the book QuickBooks 2007 On Demand by Dave Stewart, Mark Simmons
Cover of the book Sams Teach Yourself Windows Workflow Foundation (WF) in 24 Hours by Dave Stewart, Mark Simmons
Cover of the book Microsoft Office Inside Out by Dave Stewart, Mark Simmons
Cover of the book Microsoft SQL Server 2008 T-SQL Fundamentals by Dave Stewart, Mark Simmons
Cover of the book Broken Markets by Dave Stewart, Mark Simmons
Cover of the book Edit Well by Dave Stewart, Mark Simmons
Cover of the book Photoshop Elements 8 for Windows by Dave Stewart, Mark Simmons
Cover of the book Love Your Emotions--But Don't Trade Them by Dave Stewart, Mark Simmons
Cover of the book Apple Pro Training Series by Dave Stewart, Mark Simmons
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy