Craft Coffee: A Manual

Brewing a Better Cup at Home

Nonfiction, Food & Drink, Beverages, Coffee & Tea, Non-alcoholic beverages, Appliances
Cover of the book Craft Coffee: A Manual by Jessica Easto, Agate Publishing
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Author: Jessica Easto ISBN: 9781572848047
Publisher: Agate Publishing Publication: November 14, 2017
Imprint: Agate Surrey Language: English
Author: Jessica Easto
ISBN: 9781572848047
Publisher: Agate Publishing
Publication: November 14, 2017
Imprint: Agate Surrey
Language: English
  • Aimed at nonprofessional coffee drinkers interested in making better coffee
  • Written with input from Chicago Reader’s Best Barista of 2016
  • Targeted sales pitch to indie coffee shops, which currently outnumber Starbucks in the United States
  • Illustrations throughout
  • High-end hardcover package is perfectly sized for a gift item
  • Promotion and publicity targeting national food- and drink-focused outlets, industry- and coffee-focused media, as well as local print, online, and broadcast media in Chicago
  • Independent specialty coffee business is on the rise, following explosions in craft brewing and wine markets, as well as farmers’ markets and other food-oriented fields
  • The popularity of manual brewing is expanding into smaller cities, housewares retailers, and specialty supermarkets
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