Demons of Domesticity

Women and the English Gas Industry, 1889–1939

Nonfiction, History
Cover of the book Demons of Domesticity by Anne Clendinning, Taylor and Francis
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Anne Clendinning ISBN: 9781351945226
Publisher: Taylor and Francis Publication: May 15, 2017
Imprint: Routledge Language: English
Author: Anne Clendinning
ISBN: 9781351945226
Publisher: Taylor and Francis
Publication: May 15, 2017
Imprint: Routledge
Language: English

Demons of Domesticity offers a social history of the English gas industry from the 1880s to the late 1930s, with an emphasis on the corporations that served London and the Home Counties. It documents the hitherto unexamined role that women played in the development of the industry by considering two major interlocking themes: the expansion of sales occupations for women in the English gas industry, and the parallel growth and diversification of the industry's marketing strategies. During the late-nineteenth century, the home became the focal point for a number of debates concerning female employment and gender roles. As an increasing number of labour saving domestic devices came onto the market women found themselves targeted by manufacturing companies and utility suppliers, both as consumers and advocates. Foremost among these companies were representatives of the gas industry who actively addressed domestic issues. As the promoters, purveyors and consumers of domestic technology, Demons of Domesticity suggests that English female employees and consumers were not the hapless dupes of corporate marketing, but instead had clear ideas about how domestic technology could and should be used to reconfigure the public and private spaces of work and home.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Demons of Domesticity offers a social history of the English gas industry from the 1880s to the late 1930s, with an emphasis on the corporations that served London and the Home Counties. It documents the hitherto unexamined role that women played in the development of the industry by considering two major interlocking themes: the expansion of sales occupations for women in the English gas industry, and the parallel growth and diversification of the industry's marketing strategies. During the late-nineteenth century, the home became the focal point for a number of debates concerning female employment and gender roles. As an increasing number of labour saving domestic devices came onto the market women found themselves targeted by manufacturing companies and utility suppliers, both as consumers and advocates. Foremost among these companies were representatives of the gas industry who actively addressed domestic issues. As the promoters, purveyors and consumers of domestic technology, Demons of Domesticity suggests that English female employees and consumers were not the hapless dupes of corporate marketing, but instead had clear ideas about how domestic technology could and should be used to reconfigure the public and private spaces of work and home.

More books from Taylor and Francis

Cover of the book Toward a Literacy of Promise by Anne Clendinning
Cover of the book Magnolias without Moonlight by Anne Clendinning
Cover of the book Journalism and Democracy by Anne Clendinning
Cover of the book The Rationality of Science by Anne Clendinning
Cover of the book Transcultural Architecture by Anne Clendinning
Cover of the book Handbook of Clinical Issues in Couple Therapy by Anne Clendinning
Cover of the book Who's Who in the Roman World by Anne Clendinning
Cover of the book Global Knowledge Production in the Social Sciences by Anne Clendinning
Cover of the book Scottish Literature Since 1707 by Anne Clendinning
Cover of the book Youth Moves by Anne Clendinning
Cover of the book Educational Leadership in Becoming by Anne Clendinning
Cover of the book Class Theory and History by Anne Clendinning
Cover of the book Asia Pacific Security - Values and Identity by Anne Clendinning
Cover of the book Cultural Validity in Assessment by Anne Clendinning
Cover of the book Ecstasy and Holiness by Anne Clendinning
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy