Digital Broadcasting

An Introduction to New Media

Nonfiction, Reference & Language, Language Arts, Journalism, Social & Cultural Studies, Social Science, Anthropology
Cover of the book Digital Broadcasting by Jo Pierson, Joke Bauwens, Bloomsbury Publishing
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Author: Jo Pierson, Joke Bauwens ISBN: 9781472517272
Publisher: Bloomsbury Publishing Publication: April 23, 2015
Imprint: Bloomsbury Academic Language: English
Author: Jo Pierson, Joke Bauwens
ISBN: 9781472517272
Publisher: Bloomsbury Publishing
Publication: April 23, 2015
Imprint: Bloomsbury Academic
Language: English

Digital Broadcasting presents an introduction to how the classic notion of 'broadcasting' has evolved and is being reinterpreted in an age of digitization and convergence. The book argues that 'digital broadcasting' is not a contradiction in terms, but-on the contrary-both terms presuppose and need each other. Drawing upon an interdisciplinary and international field of research and theory, it looks at current developments in television and radio broadcasting on the level of regulation and policy, industries and economics, production and content, and audience and consumption practices.

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Digital Broadcasting presents an introduction to how the classic notion of 'broadcasting' has evolved and is being reinterpreted in an age of digitization and convergence. The book argues that 'digital broadcasting' is not a contradiction in terms, but-on the contrary-both terms presuppose and need each other. Drawing upon an interdisciplinary and international field of research and theory, it looks at current developments in television and radio broadcasting on the level of regulation and policy, industries and economics, production and content, and audience and consumption practices.

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