Great From the Start: How Conscious Corporations Attract Success

How Conscious Corporations Attract Success

Business & Finance, Career Planning & Job Hunting, Entrepreneurship, Entrepreneurship & Small Business
Cover of the book Great From the Start: How Conscious Corporations Attract Success by John B Montgomery, Morgan James Publishing
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Author: John B Montgomery ISBN: 9781614481492
Publisher: Morgan James Publishing Publication: March 1, 2012
Imprint: Morgan James Publishing Language: English
Author: John B Montgomery
ISBN: 9781614481492
Publisher: Morgan James Publishing
Publication: March 1, 2012
Imprint: Morgan James Publishing
Language: English

Great From the Start shows how to apply the business secrets of Silicon Valley to build conscious corporations designed to attract success in an interdependent economy. Why conscious? First, to thrive, a corporation must be awake to make conscious decisions with inspired people who are united by a common purpose and shared values. Second, a corporation must be aware of all of its stakeholders’ needs and the complexities of today’s world. Without this awareness, the prevailing concept of the corporation existing solely to maximize profit for shareholders will limit its success. Finally, because the law endows it with many of the rights of personhood, a corporation must be conscious to act appropriately as a responsible global citizen.

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Great From the Start shows how to apply the business secrets of Silicon Valley to build conscious corporations designed to attract success in an interdependent economy. Why conscious? First, to thrive, a corporation must be awake to make conscious decisions with inspired people who are united by a common purpose and shared values. Second, a corporation must be aware of all of its stakeholders’ needs and the complexities of today’s world. Without this awareness, the prevailing concept of the corporation existing solely to maximize profit for shareholders will limit its success. Finally, because the law endows it with many of the rights of personhood, a corporation must be conscious to act appropriately as a responsible global citizen.

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