Handbook of Research on the Impact of Culture and Society on the Entertainment Industry

Business & Finance, Industries & Professions, Industries, Nonfiction, Social & Cultural Studies, Social Science, Cultural Studies, Popular Culture
Cover of the book Handbook of Research on the Impact of Culture and Society on the Entertainment Industry by , IGI Global
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Author: ISBN: 9781466661929
Publisher: IGI Global Publication: June 30, 2014
Imprint: Information Science Reference Language: English
Author:
ISBN: 9781466661929
Publisher: IGI Global
Publication: June 30, 2014
Imprint: Information Science Reference
Language: English
In the age of ubiquitous media and globalization, the entertainment industry has changed dramatically to accommodate a more comprehensive and diverse audience. As such, research into the influence of culture on entertainment and the media is necessary in order to facilitate further developments in the industry. Handbook of Research on the Impact of Culture and Society on the Entertainment Industry provides a review of the academic and popular literature on the relationship between communications and media studies, cinema, advertising, public relations, religion, food tourism, art, sports, technology, culture, marketing, and entertainment practices. Founded on international research, this publication is essential for upper-level students, researchers, academicians, business executives, and industry professionals seeking knowledge on the current scope of the entertainment industry.
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
In the age of ubiquitous media and globalization, the entertainment industry has changed dramatically to accommodate a more comprehensive and diverse audience. As such, research into the influence of culture on entertainment and the media is necessary in order to facilitate further developments in the industry. Handbook of Research on the Impact of Culture and Society on the Entertainment Industry provides a review of the academic and popular literature on the relationship between communications and media studies, cinema, advertising, public relations, religion, food tourism, art, sports, technology, culture, marketing, and entertainment practices. Founded on international research, this publication is essential for upper-level students, researchers, academicians, business executives, and industry professionals seeking knowledge on the current scope of the entertainment industry.

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