Intellectual Property Rights Management

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Cover of the book Intellectual Property Rights Management by L. Alkaersig, K. Beukal, T. Reichstein, Karin Beukel, Palgrave Macmillan UK
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Author: L. Alkaersig, K. Beukal, T. Reichstein, Karin Beukel ISBN: 9781137469533
Publisher: Palgrave Macmillan UK Publication: February 23, 2015
Imprint: Palgrave Macmillan Language: English
Author: L. Alkaersig, K. Beukal, T. Reichstein, Karin Beukel
ISBN: 9781137469533
Publisher: Palgrave Macmillan UK
Publication: February 23, 2015
Imprint: Palgrave Macmillan
Language: English

This book explores how the entire toolbox of intellectual property (IP) protection and management are successfully combined and how firms generate value from IP. It provides a framework of archetypes which firms will be able to self-identify with and which will allow companies to focus on the IP and IP Management issues most relevant to them.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

This book explores how the entire toolbox of intellectual property (IP) protection and management are successfully combined and how firms generate value from IP. It provides a framework of archetypes which firms will be able to self-identify with and which will allow companies to focus on the IP and IP Management issues most relevant to them.

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