Mobile Services Industries, Technologies, and Applications in the Global Economy

Nonfiction, Science & Nature, Technology, Telecommunications, Engineering
Cover of the book Mobile Services Industries, Technologies, and Applications in the Global Economy by , IGI Global
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Author: ISBN: 9781466623866
Publisher: IGI Global Publication: August 31, 2012
Imprint: Information Science Reference Language: English
Author:
ISBN: 9781466623866
Publisher: IGI Global
Publication: August 31, 2012
Imprint: Information Science Reference
Language: English
As business paradigms shift from desktop-centric environments to data-centric mobile environments, mobile services create numerous new business opportunities. At the same time, these advances may also challenge many of the basic premises of existing business models. Mobile Services Industries, Technologies, and Applications in the Global Economy fosters a scientific understanding of mobile services, provides a timely publication of current research efforts, and forecasts future trends in the mobile services industry and its important role in the world economy. Written for academics, researchers, government policymakers, and corporate managers, this comprehensive volume will outline the great potential for new business models and applications in mobile commerce.
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
As business paradigms shift from desktop-centric environments to data-centric mobile environments, mobile services create numerous new business opportunities. At the same time, these advances may also challenge many of the basic premises of existing business models. Mobile Services Industries, Technologies, and Applications in the Global Economy fosters a scientific understanding of mobile services, provides a timely publication of current research efforts, and forecasts future trends in the mobile services industry and its important role in the world economy. Written for academics, researchers, government policymakers, and corporate managers, this comprehensive volume will outline the great potential for new business models and applications in mobile commerce.

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