Project Management in New Product Development

Nonfiction, Science & Nature, Science, Chemistry, Technical & Industrial, Technology, Engineering, Industrial
Cover of the book Project Management in New Product Development by Bruce T. Barkley, McGraw-Hill Education
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Author: Bruce T. Barkley ISBN: 9780071595810
Publisher: McGraw-Hill Education Publication: November 23, 2007
Imprint: McGraw-Hill Education Language: English
Author: Bruce T. Barkley
ISBN: 9780071595810
Publisher: McGraw-Hill Education
Publication: November 23, 2007
Imprint: McGraw-Hill Education
Language: English

Turn Innovative Ideas into Products and Services—and Manage and Control Them Using Project Management Tools

The first book to integrate project management and product development, Project Management in New Product Development shows you how to manage the translation of ideas into new products and services and get them to market cheaper, better, and faster using advanced project management tools and techniques.

Packed with detailed case studies and illustrations, this unique book explains how to move new products and services quickly from concept to product to market as a managed and seamless process free of problems and delays. This project tool also shows how to ensure that bad products are stopped at gateway points, before they become product and project failures. Project Management in New Product Development features:

  • The first integrated treatment of project management and new product development designed for modern, globally oriented firms
  • Numerous case studies covering software, technology, electronics, construction, telecommunications, military, and aerospace
  • 150 informative tables, figures, and graphics
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Turn Innovative Ideas into Products and Services—and Manage and Control Them Using Project Management Tools

The first book to integrate project management and product development, Project Management in New Product Development shows you how to manage the translation of ideas into new products and services and get them to market cheaper, better, and faster using advanced project management tools and techniques.

Packed with detailed case studies and illustrations, this unique book explains how to move new products and services quickly from concept to product to market as a managed and seamless process free of problems and delays. This project tool also shows how to ensure that bad products are stopped at gateway points, before they become product and project failures. Project Management in New Product Development features:

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