Public Relations in Britain

A History of Professional Practice in the Twentieth Century

Business & Finance, Marketing & Sales, Public Relations, Nonfiction, Reference & Language, Language Arts, Communication
Cover of the book Public Relations in Britain by Jacquie L'Etang, Taylor and Francis
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Author: Jacquie L'Etang ISBN: 9781135649753
Publisher: Taylor and Francis Publication: July 22, 2004
Imprint: Routledge Language: English
Author: Jacquie L'Etang
ISBN: 9781135649753
Publisher: Taylor and Francis
Publication: July 22, 2004
Imprint: Routledge
Language: English

In this book the author asks a big question: how did public relations develop in Britain and why? The question is answered through a broad ranging narrative which links the evolution of British public relations in the early twentieth century to key political, economic, social, and technological developments. Drawing on oral history interviews and extensive archival research the book highlights some of the sociological issues relevant to a study of public relations and foregrounds the professionalisation of the occupation in the second part of the twentieth century.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

In this book the author asks a big question: how did public relations develop in Britain and why? The question is answered through a broad ranging narrative which links the evolution of British public relations in the early twentieth century to key political, economic, social, and technological developments. Drawing on oral history interviews and extensive archival research the book highlights some of the sociological issues relevant to a study of public relations and foregrounds the professionalisation of the occupation in the second part of the twentieth century.

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