Quick Win Marketing: Answers to Your top 100 Marketing Questions

Business & Finance, Marketing & Sales, Customer Service, Entrepreneurship & Small Business, Entrepreneurship
Cover of the book Quick Win Marketing: Answers to Your top 100 Marketing Questions by Annmarie Hanlon, Oak Tree Press
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Author: Annmarie Hanlon ISBN: 9781781190562
Publisher: Oak Tree Press Publication: April 15, 2012
Imprint: Oak Tree Press Language: English
Author: Annmarie Hanlon
ISBN: 9781781190562
Publisher: Oak Tree Press
Publication: April 15, 2012
Imprint: Oak Tree Press
Language: English

Quick Win Marketing is aimed at entrepreneurs and business managers wanting to start, grow or revitalise a business, and companies launching new services or products in the UK or Ireland. The book is designed so that you can dip in and out seeking answers to your top marketing questions, as they arise, in four key sections: Marketing essentials; Launching new services / products; Growing your business; and Revitalising your business. All questions and answers are also cross-indexed over the following headings: Management, Branding, Research, Innovation, Pricing, Promotion, Sales and Online. Questions include: What market research do we need? How do we price our services? How do we find customers? How do we prepare a brochure? How do we create a marketing budget? How do we generate media attention? How do we segment our business? How do we get more website traffic? Where can we issue news releases online? How can we win more pitches? How can we create greater impact meeting new people? What are the top 10 ways to promote our business on a shoestring?

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Quick Win Marketing is aimed at entrepreneurs and business managers wanting to start, grow or revitalise a business, and companies launching new services or products in the UK or Ireland. The book is designed so that you can dip in and out seeking answers to your top marketing questions, as they arise, in four key sections: Marketing essentials; Launching new services / products; Growing your business; and Revitalising your business. All questions and answers are also cross-indexed over the following headings: Management, Branding, Research, Innovation, Pricing, Promotion, Sales and Online. Questions include: What market research do we need? How do we price our services? How do we find customers? How do we prepare a brochure? How do we create a marketing budget? How do we generate media attention? How do we segment our business? How do we get more website traffic? Where can we issue news releases online? How can we win more pitches? How can we create greater impact meeting new people? What are the top 10 ways to promote our business on a shoestring?

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