Relationship Marketing

Business & Finance, Marketing & Sales, Public Relations
Cover of the book Relationship Marketing by Helen Peck, Martin Christopher, Moira Clark, Adrian Payne, Taylor and Francis
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Helen Peck, Martin Christopher, Moira Clark, Adrian Payne ISBN: 9781136369025
Publisher: Taylor and Francis Publication: June 17, 2013
Imprint: Routledge Language: English
Author: Helen Peck, Martin Christopher, Moira Clark, Adrian Payne
ISBN: 9781136369025
Publisher: Taylor and Francis
Publication: June 17, 2013
Imprint: Routledge
Language: English

Arranged in 6 sections, this title gives marketing practitioners and students critical examples of best practice from a variety of companies.

Alongside 'Relationship Marketing: bringing quality, customer service and marketing together' and 'Relationship Marketing for Competitive Advantage: winning and keeping customers' this new title provides readers with insights into marketing in the 21st century.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Arranged in 6 sections, this title gives marketing practitioners and students critical examples of best practice from a variety of companies.

Alongside 'Relationship Marketing: bringing quality, customer service and marketing together' and 'Relationship Marketing for Competitive Advantage: winning and keeping customers' this new title provides readers with insights into marketing in the 21st century.

More books from Taylor and Francis

Cover of the book Hip-Hop Authenticity and the London Scene by Helen Peck, Martin Christopher, Moira Clark, Adrian Payne
Cover of the book Prose Poems of the French Enlightenment by Helen Peck, Martin Christopher, Moira Clark, Adrian Payne
Cover of the book ABC of Jung's Psychology (RLE: Jung) by Helen Peck, Martin Christopher, Moira Clark, Adrian Payne
Cover of the book The UK Equity Gap by Helen Peck, Martin Christopher, Moira Clark, Adrian Payne
Cover of the book Peacebuilding, Memory and Reconciliation by Helen Peck, Martin Christopher, Moira Clark, Adrian Payne
Cover of the book Coleridge on Shakespeare by Helen Peck, Martin Christopher, Moira Clark, Adrian Payne
Cover of the book Sources and Style in Moore’s Irish Melodies by Helen Peck, Martin Christopher, Moira Clark, Adrian Payne
Cover of the book The Grammar of Politics and Performance by Helen Peck, Martin Christopher, Moira Clark, Adrian Payne
Cover of the book Higher-Order Growth Curves and Mixture Modeling with Mplus by Helen Peck, Martin Christopher, Moira Clark, Adrian Payne
Cover of the book Fancy & Imagination by Helen Peck, Martin Christopher, Moira Clark, Adrian Payne
Cover of the book Conserving Nature's Diversity: Insights from Biology, Ethics and Economics by Helen Peck, Martin Christopher, Moira Clark, Adrian Payne
Cover of the book The Semantics and Pragmatics of Preposing by Helen Peck, Martin Christopher, Moira Clark, Adrian Payne
Cover of the book The Routledge Handbook of Consumer Behaviour in Hospitality and Tourism by Helen Peck, Martin Christopher, Moira Clark, Adrian Payne
Cover of the book Reform and Recovery in East Asia by Helen Peck, Martin Christopher, Moira Clark, Adrian Payne
Cover of the book Staging A Musical by Helen Peck, Martin Christopher, Moira Clark, Adrian Payne
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy