Resources, Efficiency and Globalization

Business & Finance, Marketing & Sales, Public Relations, Economics, International Economics
Cover of the book Resources, Efficiency and Globalization by , Palgrave Macmillan UK
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Author: ISBN: 9780230278028
Publisher: Palgrave Macmillan UK Publication: February 12, 2010
Imprint: Palgrave Macmillan Language: English
Author:
ISBN: 9780230278028
Publisher: Palgrave Macmillan UK
Publication: February 12, 2010
Imprint: Palgrave Macmillan
Language: English

International business for the modern firm has to compromise the need to use limited resources and achieve efficiency in the global marketplace. This book examines these issues from the viewpoint of the internationalized SME, the big multinational and the local subsidiary drawing on research conducted in different countries.

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International business for the modern firm has to compromise the need to use limited resources and achieve efficiency in the global marketplace. This book examines these issues from the viewpoint of the internationalized SME, the big multinational and the local subsidiary drawing on research conducted in different countries.

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