Selling to the C-Suite, Second Edition: What Every Executive Wants You to Know About Successfully Selling to the Top

What Every Executive Wants You to Know About Successfully Selling to the Top

Business & Finance, Marketing & Sales, Direct Marketing, Sales & Selling, Management & Leadership, Management
Cover of the book Selling to the C-Suite, Second Edition: What Every Executive Wants You to Know About Successfully Selling to the Top by Nicholas A.C. Read, Stephen J. Bistritz, Ed.D., McGraw-Hill Education
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Nicholas A.C. Read, Stephen J. Bistritz, Ed.D. ISBN: 9781260116403
Publisher: McGraw-Hill Education Publication: February 21, 2018
Imprint: McGraw-Hill Education Language: English
Author: Nicholas A.C. Read, Stephen J. Bistritz, Ed.D.
ISBN: 9781260116403
Publisher: McGraw-Hill Education
Publication: February 21, 2018
Imprint: McGraw-Hill Education
Language: English

THE CLASSIC GUIDE TO HIGH-LEVEL SELLING.

Updated with new insights from global executives.

How do the best salespeople become trusted advisors to top executives? How do they prepare the right message and get in front of the right influencers and decision-makers? How do they close major sales and establish loyalty for the long-term?

The authors of this groundbreaking book took a novel approach to answer these questions by asking more than 500 senior decision-makers what they look for when salespeople call. What these top executives reveal will change the way you sell.

This second edition has been updated with new insights on how to stand out and succeed in a market where executives are using social media and other technologies as a key part of their buying process. You’ll learn how to:

•Target the most relevant executives in any sales opportunity

•Win support from the executive’s network of gatekeepers and influencers

•Position yourself as the supplier who will add the most value with least risk

•Update your prospecting and selling skills for the digital age

•Sell higher, win bigger, and close faster.

Based on the world’s largest study of its kind, Selling to the C-Suite, Second Edition blends empirical research with practical insights to help you sell higher, faster, and stronger.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

THE CLASSIC GUIDE TO HIGH-LEVEL SELLING.

Updated with new insights from global executives.

How do the best salespeople become trusted advisors to top executives? How do they prepare the right message and get in front of the right influencers and decision-makers? How do they close major sales and establish loyalty for the long-term?

The authors of this groundbreaking book took a novel approach to answer these questions by asking more than 500 senior decision-makers what they look for when salespeople call. What these top executives reveal will change the way you sell.

This second edition has been updated with new insights on how to stand out and succeed in a market where executives are using social media and other technologies as a key part of their buying process. You’ll learn how to:

•Target the most relevant executives in any sales opportunity

•Win support from the executive’s network of gatekeepers and influencers

•Position yourself as the supplier who will add the most value with least risk

•Update your prospecting and selling skills for the digital age

•Sell higher, win bigger, and close faster.

Based on the world’s largest study of its kind, Selling to the C-Suite, Second Edition blends empirical research with practical insights to help you sell higher, faster, and stronger.

More books from McGraw-Hill Education

Cover of the book Biological Nutrient Removal (BNR) Operation in Wastewater Treatment Plants by Nicholas A.C. Read, Stephen J. Bistritz, Ed.D.
Cover of the book Assessment For Learning by Nicholas A.C. Read, Stephen J. Bistritz, Ed.D.
Cover of the book eMarketing Strategies for the Complex Sale by Nicholas A.C. Read, Stephen J. Bistritz, Ed.D.
Cover of the book Project Management in Construction, Seventh Edition by Nicholas A.C. Read, Stephen J. Bistritz, Ed.D.
Cover of the book Pharmacology for the Physical Therapist by Nicholas A.C. Read, Stephen J. Bistritz, Ed.D.
Cover of the book Must-Know Italian : 4,000 Words That Give You the Power to Communicate: 4,000 Words That Give You the Power to Communicate by Nicholas A.C. Read, Stephen J. Bistritz, Ed.D.
Cover of the book Facilitating Children'S Learning In The Eyfs by Nicholas A.C. Read, Stephen J. Bistritz, Ed.D.
Cover of the book McGraw-Hill Education SAT 2020 by Nicholas A.C. Read, Stephen J. Bistritz, Ed.D.
Cover of the book Easy Biology Step-by-Step by Nicholas A.C. Read, Stephen J. Bistritz, Ed.D.
Cover of the book Advanced Spanish Step-by-Step : Master Accelerated Grammar to Take Your Spanish to the Next Level: Master Accelerated Grammar to Take Your Spanish to the Next Level by Nicholas A.C. Read, Stephen J. Bistritz, Ed.D.
Cover of the book The Ultimate Spanish Verb Review and Practice, Second Edition by Nicholas A.C. Read, Stephen J. Bistritz, Ed.D.
Cover of the book An Introduction To Applying Social Work Theories And Methods by Nicholas A.C. Read, Stephen J. Bistritz, Ed.D.
Cover of the book Handbook of Transportation Engineering Volume I, 2e by Nicholas A.C. Read, Stephen J. Bistritz, Ed.D.
Cover of the book Practice Makes Perfect Latin Verb Tenses, 2nd Edition by Nicholas A.C. Read, Stephen J. Bistritz, Ed.D.
Cover of the book 5 Steps to a 5 AP Psychology 2018 edition by Nicholas A.C. Read, Stephen J. Bistritz, Ed.D.
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy