Strategic Management in Sport

Nonfiction, Sports, Reference, Business & Finance, Management & Leadership, Planning & Forecasting
Cover of the book Strategic Management in Sport by Danny O'Brien, Milena M. Parent, Lesley Ferkins, Lisa Gowthorp, Taylor and Francis
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Author: Danny O'Brien, Milena M. Parent, Lesley Ferkins, Lisa Gowthorp ISBN: 9781351970808
Publisher: Taylor and Francis Publication: May 1, 2019
Imprint: Routledge Language: English
Author: Danny O'Brien, Milena M. Parent, Lesley Ferkins, Lisa Gowthorp
ISBN: 9781351970808
Publisher: Taylor and Francis
Publication: May 1, 2019
Imprint: Routledge
Language: English

What role can strategic thinking play in contemporary sport management? It can be the difference between leading or languishing – it’s that important! Covering sport at all levels, from community-based sport to elite sport, this is the first textbook to focus on strategic management in a sport context.

The book introduces the fundamentals of strategic planning, environmental analyses, strategic direction and leadership, strategy formulation and selection, implementation, strategic control, and change management. Designed to encourage students to develop a strategic mindset, as well as critical thinking and problem-solving skills, the book unpacks key concepts such as leadership, governance, organizational change, and the multiple layers of strategy in sport.

Full of real-world case studies from diverse, international sport business environments, and useful pedagogical features such as review questions and guides to online resources, this is an essential text for any sport management course and an invaluable resource for sport development, recreation management, or events management courses.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

What role can strategic thinking play in contemporary sport management? It can be the difference between leading or languishing – it’s that important! Covering sport at all levels, from community-based sport to elite sport, this is the first textbook to focus on strategic management in a sport context.

The book introduces the fundamentals of strategic planning, environmental analyses, strategic direction and leadership, strategy formulation and selection, implementation, strategic control, and change management. Designed to encourage students to develop a strategic mindset, as well as critical thinking and problem-solving skills, the book unpacks key concepts such as leadership, governance, organizational change, and the multiple layers of strategy in sport.

Full of real-world case studies from diverse, international sport business environments, and useful pedagogical features such as review questions and guides to online resources, this is an essential text for any sport management course and an invaluable resource for sport development, recreation management, or events management courses.

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