The Seven Keys to Managing Strategic Accounts

Business & Finance, Marketing & Sales, Sales & Selling
Cover of the book The Seven Keys to Managing Strategic Accounts by Sallie Sherman, Joseph Sperry, Samuel Reese, McGraw-Hill Education
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Sallie Sherman, Joseph Sperry, Samuel Reese ISBN: 9780071436304
Publisher: McGraw-Hill Education Publication: April 8, 2003
Imprint: McGraw-Hill Education Language: English
Author: Sallie Sherman, Joseph Sperry, Samuel Reese
ISBN: 9780071436304
Publisher: McGraw-Hill Education
Publication: April 8, 2003
Imprint: McGraw-Hill Education
Language: English

Market-proven strategies to generate competitive advantage by identifying and always taking care of your best customers

The Seven Keys to Managing Strategic Accounts provides decision makers with a proactive program for profitably managing their largest, most critical customers--their strategic accounts. Drawing on the expertise of S4 Consulting, Inc., a leading-edge provider of strategic account consulting, and Miller Heiman, a global sales training leader serving many Fortune 500companies, this how-to book shows how many of today's market leaders have learned to focus on their most profitable customers, avoiding or overcoming common errors before they become relationship-crippling disasters.

Placing its total focus on the design and implementation of cost-effective strategic account management programs, this hands on book provides:

  • A world-class competency model for strategic account managers
  • Techniques for developing a program to manage and grow "co-destiny" relationships
  • Examples and cases from Honeywell, 3M,and other leading corporations
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Market-proven strategies to generate competitive advantage by identifying and always taking care of your best customers

The Seven Keys to Managing Strategic Accounts provides decision makers with a proactive program for profitably managing their largest, most critical customers--their strategic accounts. Drawing on the expertise of S4 Consulting, Inc., a leading-edge provider of strategic account consulting, and Miller Heiman, a global sales training leader serving many Fortune 500companies, this how-to book shows how many of today's market leaders have learned to focus on their most profitable customers, avoiding or overcoming common errors before they become relationship-crippling disasters.

Placing its total focus on the design and implementation of cost-effective strategic account management programs, this hands on book provides:

More books from McGraw-Hill Education

Cover of the book Dissolved Air Flotation For Water Clarification by Sallie Sherman, Joseph Sperry, Samuel Reese
Cover of the book Accountability: The Key to Driving a High-Performance Culture by Sallie Sherman, Joseph Sperry, Samuel Reese
Cover of the book 5 Steps to a 5: AP Chemistry 2020 Elite Student Edition by Sallie Sherman, Joseph Sperry, Samuel Reese
Cover of the book The Student Paramedic Survival Guide: Your Journey From Student To Paramedic by Sallie Sherman, Joseph Sperry, Samuel Reese
Cover of the book Loving without Spoiling by Sallie Sherman, Joseph Sperry, Samuel Reese
Cover of the book Recycling Construction & Demolition Waste: A LEED-Based Toolkit (GreenSource) by Sallie Sherman, Joseph Sperry, Samuel Reese
Cover of the book ECG Rounds by Sallie Sherman, Joseph Sperry, Samuel Reese
Cover of the book How to Make Money in Stocks and Getting Started by Sallie Sherman, Joseph Sperry, Samuel Reese
Cover of the book Dermatology Quick Glance by Sallie Sherman, Joseph Sperry, Samuel Reese
Cover of the book Molecular Neuropharmacology: A Foundation for Clinical Neuroscience, Third Edition by Sallie Sherman, Joseph Sperry, Samuel Reese
Cover of the book Perfect Phrases for Building Strong Teams: Hundreds of Ready-to-Use Phrases for Fostering Collaboration, Encouraging Communication, and Growing a by Sallie Sherman, Joseph Sperry, Samuel Reese
Cover of the book Building Financial Models, Chapter 9 - Variations on Balancing Plugs by Sallie Sherman, Joseph Sperry, Samuel Reese
Cover of the book Leading Self-Directed Work Teams by Sallie Sherman, Joseph Sperry, Samuel Reese
Cover of the book Dark Descent by Sallie Sherman, Joseph Sperry, Samuel Reese
Cover of the book 16 Weeks to Your Dream Business: A Weekly Planner for Entrepreneurial Women by Sallie Sherman, Joseph Sperry, Samuel Reese
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy