Unpacking IKEA

Swedish Design for the Purchasing Masses

Nonfiction, Social & Cultural Studies, Social Science, Sociology
Cover of the book Unpacking IKEA by Pauline Garvey, Taylor and Francis
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Pauline Garvey ISBN: 9781317642961
Publisher: Taylor and Francis Publication: November 23, 2017
Imprint: Routledge Language: English
Author: Pauline Garvey
ISBN: 9781317642961
Publisher: Taylor and Francis
Publication: November 23, 2017
Imprint: Routledge
Language: English

This book represents the first anthropological ethnography of Ikea consumption and goes to the heart of understanding the unique and at times frantic popularity of this one iconic transnational store. Based on a year of participant observation in Stockholm’s Kungens Kurva store – the largest in the world - this book places the retailer squarely within the realm of the home-building efforts of individuals in Stockholm and to a lesser degree in Dublin. Ikea, the world’s largest retailer and one of its most interesting, is the focus of intense popular fascination internationally, yet is rarely subject to in-depth anthropological inquiry. In Unpacking Ikea, Garvey explores why Ikea is never ‘just a store’ for its customers, and questions why it is described in terms of a cultural package, as everyday and classless. Using in-depth interviews with householders over several years, this ethnographic study follows the furniture from the Ikea store outwards to probe what people actually take home with them.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

This book represents the first anthropological ethnography of Ikea consumption and goes to the heart of understanding the unique and at times frantic popularity of this one iconic transnational store. Based on a year of participant observation in Stockholm’s Kungens Kurva store – the largest in the world - this book places the retailer squarely within the realm of the home-building efforts of individuals in Stockholm and to a lesser degree in Dublin. Ikea, the world’s largest retailer and one of its most interesting, is the focus of intense popular fascination internationally, yet is rarely subject to in-depth anthropological inquiry. In Unpacking Ikea, Garvey explores why Ikea is never ‘just a store’ for its customers, and questions why it is described in terms of a cultural package, as everyday and classless. Using in-depth interviews with householders over several years, this ethnographic study follows the furniture from the Ikea store outwards to probe what people actually take home with them.

More books from Taylor and Francis

Cover of the book Explaining Social Processes by Pauline Garvey
Cover of the book Depression in New Mothers by Pauline Garvey
Cover of the book Using Formative Assessment to Drive Mathematics Instruction in Grades PreK-2 by Pauline Garvey
Cover of the book Sustainable Markets for Sustainable Business by Pauline Garvey
Cover of the book From Autothanasia to Suicide by Pauline Garvey
Cover of the book American Federalism: A Concise Introduction by Pauline Garvey
Cover of the book Colloquial Russian by Pauline Garvey
Cover of the book Marriage, Domestic Life and Social Change by Pauline Garvey
Cover of the book Saudi Arabia by Pauline Garvey
Cover of the book Airline Marketing and Management by Pauline Garvey
Cover of the book Kenntnisse by Pauline Garvey
Cover of the book Nursing Children and Young People with ADHD by Pauline Garvey
Cover of the book Achieving Our Humanity by Pauline Garvey
Cover of the book Creating Collaborative Advantage by Pauline Garvey
Cover of the book Virtual Globalization by Pauline Garvey
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy