贏道：世界500強企業危機管理中化險為夷之道

Business & Finance, Management & Leadership, Management Science
Cover of the book 贏道：世界500強企業危機管理中化險為夷之道 by , 崧博出版事業有限公司
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Author: ISBN: 3470000001155
Publisher: 崧博出版事業有限公司 Publication: December 15, 2009
Imprint: 崧博出版事業有限公司 Language: Chinese
Author:
ISBN: 3470000001155
Publisher: 崧博出版事業有限公司
Publication: December 15, 2009
Imprint: 崧博出版事業有限公司
Language: Chinese
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在現代企業的運營過程中，很多企業難免會遇到這樣或那樣的負面事件。有些事件會對企業的品牌聲譽、經營狀況、財務狀況，甚至對企業的生存造成嚴重的不良影響，我們把這種事件叫做危機事件。

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

在現代企業的運營過程中，很多企業難免會遇到這樣或那樣的負面事件。有些事件會對企業的品牌聲譽、經營狀況、財務狀況，甚至對企業的生存造成嚴重的不良影響，我們把這種事件叫做危機事件。

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