Customer Service category: 721 books

Cover of Client Centricity

Client Centricity

Relationship Management in Banking

by Jan U. Hagen, Ulrich Schürenkrämer
Language: English
Release Date: June 11, 2015

The financial market crisis has brought the very business models of many banks into question. What lessons should banks take from these events? What consequences will the industry have to face when dealing with clients? These questions are at the center of this book, with contributions from renowned...
Cover of Create the Perfect Business Card

Create the Perfect Business Card

The Marketing Tool working for you, when you are not in the room

by Julie Farmer
Language: English
Release Date: May 15, 2018

A Business Card is an essential piece of Marketing and often gets overlooked when creating a business or trying to get your word out to your potential customers. However, a Business Card is the first piece of Marketing Material a possible new customer may be introduced to. It is also the piece of...
Cover of Inclusion Branding: Revealing Secrets to Maximize ROI
by Debra Ruh
Language: English
Release Date: May 2, 2018

Revealing step-by-step, chapter-by-chapter strategies brands can implement to effectively include Persons with Disabilities (PWD) into their customer and employee base, tapping into the trillions available through PWD market, Debra Ruh delivers insights and methodologies used in her 30+ years advising...
Cover of Innovation and Strategy
by
Language: English
Release Date: June 29, 2018

Innovation is the process of value creation through use of relevant knowledge, capabilities and resources for conversion of ideas into new products, processes and practices, and improvements in existing products, processes and practices. Innovations of various types and forms are crucial to achieving...
Cover of Satellite Marketing

Satellite Marketing

Using Social Media to Create Engagement

by Kevin Popovic
Language: English
Release Date: December 19, 2017

Satellite marketing uses multiple social media sites as a series of marketing sub-stations or "satellites." Each satellite is a stand-alone marketing effort, which means that if and when your prospects are engaged, they are being introduced to your brand, your product and services, and your...
Cover of Make Your Own Waves

Make Your Own Waves

The Surfer's Rules for Innovators and Entrepreneurs

by Louis Patler, Shaun TOMSON
Language: English
Release Date: July 1, 2016

The metaphors have always been there: Ebbs and flows. Riding high. The reward of the ocean crest. The risk of the eventual crash. Like the ocean, the marketplace is constantly changing, causing the buttoned-up businessperson to oftentimes feel like a sun-burned, sand-encrusted surfer trying desperately...
Cover of CRM in der Public Cloud

CRM in der Public Cloud

Praxisorientierte Grundlagen und Entscheidungsunterstützung

by Michael Möhring, Barbara Keller, Rainer Schmidt
Language: German
Release Date: September 19, 2017

Dieses essential stellt fundiert und praxisorientiert die Grundlagen von CRM in der Public Cloud dar. Das Autoren-Team gibt einen grundlegenden Einblick in das Cloud-Computing basierte Customer Relation Management und zeigt auf, welche Faktoren die Kombination der beiden beeinflussen. Sie erfahren,...
Cover of ((RING)) ((RING)) The Whistle is BLOWING!
by Mogus Criggs
Language: English
Release Date: November 9, 2012

(Net Neutrality Update) An industry insider "spills the beans" in this personal discourse about being employed by a leading DSL Internet service provider. What would YOU know if you worked for this company? Would you dare tell what you know? Are customers getting what they agreed...
Cover of The Concierge Manual

The Concierge Manual

The Ultimate Resource for Building Your Concierge and/or Lifestyle Management Company

by Katharine C. Giovanni
Language: English
Release Date: September 3, 2012

In this definitive and popular guide, now in its fourth edition, industry expert Katharine Giovanni covers the basics of starting a new concierge, lifestyle management, errand service, or personal assistant company, from creating a business plan to handling the day-to-day logistics. This valuable...
Cover of Selling in a New Market Space: Getting Customers to Buy Your Innovative and Disruptive Products
by Brian Burns, Tom Snyder
Language: English
Release Date: November 18, 2009

Your new product has changed the rules of the market. Now, you have to change the rules for selling it . . . Providing a truly innovative product or service is the difference between life and death for companies today. But once you’ve produced it, you have to answer the next big question:...
Cover of Creating Competitive Advantage

Creating Competitive Advantage

Give Customers a Reason to Choose You Over Your Competitors

by Jaynie L. Smith, William G. Flanagan
Language: English
Release Date: April 25, 2006

Why should I do business with you… and not your competitor? Whether you are a retailer, manufacturer, distributor, or service provider – if you cannot answer this question, you are surely losing customers, clients and market share. This eye-opening book reveals how identifying your competitive...
Cover of Nice Guys Finish First
by Doug Sandler
Language: English
Release Date: March 15, 2015

The companies that win today understand the importance of having systems in place to provide exemplary service, making people a priority over products, putting the client experience at the top of the list and valuing relationships over technology. Successful businesses approach the future with an...
Cover of The Million-Dollar Financial Services Practice

The Million-Dollar Financial Services Practice

A Proven System for Becoming a Top Producer

by David J. Mullen, Jr.
Language: English
Release Date: February 13, 2013

Using the proven method author David J. Mullen Jr. has taught at Merrill Lynch and is famous for in the industry, The Million-Dollar Financial Services Practice guides aspiring brokers on their journey toward building a lucrative financial services practice. Templates, scripts, letters, and tried-and-true...
Cover of Do It! Marketing

Do It! Marketing

77 Instant-Action Ideas to Boost Sales, Maximize Profits, and Crush Your Competition

by David Newman
Language: English
Release Date: June 17, 2013

As a business owner, everything you’ve worked so hard to achieve thus far depends on getting the word out to the right people. Marketing your product or service is detrimental to your survival! With that said, it is not an exaggeration to say that the most important hat a business owner wears is...
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