A Field Guide to Growing Your Business
by
Harry Beckwith
Language: English
Release Date: January 2, 2003
Harry Beckwith is the author of Selling the Invisible and The Invisible Touch, both marketing classics. Now he applies his unparalleled clarity, insight, humor, and expertise to a new age of mass communication and mass confusion. What Clients Love will help you stand out from the crowd-and sell anything...