Customer Service category: 721 books

Cover of Marketing in the Participation Age

Marketing in the Participation Age

A Guide to Motivating People to Join, Share, Take Part, Connect, and Engage

by Daina Middleton
Language: English
Release Date: November 7, 2012

Turn intrinsic human desires into your most powerful marketing tool. Marketing in the Participation Age shows you how to rethink marketing. Transform consumers into active participants for your brand by capturing their interest, empowering them to contribute, and developing meaningful relationships...
Cover of What Clients Love

What Clients Love

A Field Guide to Growing Your Business

by Harry Beckwith
Language: English
Release Date: January 2, 2003

Harry Beckwith is the author of Selling the Invisible and The Invisible Touch, both marketing classics. Now he applies his unparalleled clarity, insight, humor, and expertise to a new age of mass communication and mass confusion. What Clients Love will help you stand out from the crowd-and sell anything...
Cover of Supply Chain Management.

Supply Chain Management.

by Knowledge flow

by Knowledge flow
Language: English
Release Date: February 5, 2016

★★★★★LEARNING STARTS WITH VIEWING THE WORLD DIFFERENTLY.★★★★★ Knowledge flow- A mobile learning platform provides Apps and Books. Knowledge flow provides learning book of Supply Chain Management. This book is for all management and commerce students and professionals...
Cover of Conquering Cold-Calling Fear

Conquering Cold-Calling Fear

Before and After the Sale

by Don Surath, M.A.
Language: English
Release Date: September 28, 2015

The Name Of The Game Is Effortless Selling   And Conquering Cold-Calling Fear provides the surefire techniques that can make your sales life easier and more fun, while you become more productive than ever before. Combining his years of sales and management experience, his skills...
Cover of Atención básica al cliente
by Miguel Ángel Mateos de Pablo Blanco
Language: Spanish
Release Date: May 27, 2016

Aplicar técnicas de comunicación básica en distintas situaciones de atención y trato en función de distintos elementos, barreras, dificultades y alteraciones. Adoptar actitudes y comportamientos que proporcionen una atención efectiva y de calidad de servicio al cliente en situaciones sencillas...
Cover of Outsmart!

Outsmart!

How to Do What Your Competitors Can't

by Jim Champy
Language: English
Release Date: February 26, 2008

“Champy’s engaging prose, fascinating success stories, penetrating reflections, and provocative challenges to the status quo capture your full attention from the first page to the last and leave your mind swirling with new thoughts about how to exploit opportunities in a very different world.”...
Cover of El genio que llevamos dentro

El genio que llevamos dentro

Innovación como nadie te enseñó

by Federico Fros Campelo
Language: Spanish
Release Date: May 1, 2018

¿Qué es innovar? ¿Hace falta creatividad, ambición, conocimientos, improvisación? ¿Cuánto de la circuitería cerebral se pone en marcha en la innovación? ¿Es crear algo que no existe o mejorar lo que ya está? ¿Cómo juegan las necesidades de los clientes en la innovación? En este libro,...
Cover of Creating the Strategy

Creating the Strategy

Winning and Keeping Customers in B2B Markets

by Rennie Gould
Language: English
Release Date: August 3, 2012

Creating the Strategy is a practical guide that brings together the most important elements of business strategy, B2B marketing theory and sales management. Aimed at those wanting to structure their organizations around the winning and keeping of customers in B2B markets, the book introduces...
Cover of La reconciliación del consumidor

La reconciliación del consumidor

Hacia una relación más participativa con los clientes

by Julio Wallovits, Pau Virgili
Language: Spanish
Release Date: May 20, 2011

Hacia una relación más participativa con los clientes La línea recta del marketing ha cambiado; ya no son las empresas las que labran unilateralmente la historia. Sólo la reconciliación de la marca con el consumidor augura una verdadera innovación y, con ella, una elevación de los mercados...
Cover of The Rebel's Guide to Email Marketing: Grow Your List, Break the Rules, and Win
by DJ Waldow, Jason Falls
Language: English
Release Date: August 15, 2012

A No-Nonsense, Take-No-Prisoners Plan for Earning Positive Return on Your Email Marketing! “They” say email is dead. Baloney! 94% of Americans use email. Passionate social networkers use email more, not less. Mobile email is huge. Email offers marketers more opportunities than ever...opportunities...
Cover of Wortlos durch die Welt - Japan
by Britta Zuber
Language: German
Release Date: June 14, 2016

Das Buch macht unterhaltsam mit den Gesten und Eigenheiten fremder Länder vertraut und fördert so den respektvollen Umgang miteinander. Zur Veranschaulichung der Gesten gestaltete Alfredo Cassano den "Mr. Worldtraveler".  Die handlichen Ratgeber dieser Reihe stellen...
Cover of The Lemonade Stand
by Mike Wallick
Language: English
Release Date: February 23, 2014

Find the clever parallels between a small business and this cute little girl's lemonade stand. The book is a masterful illustrative tool demonstrating basic fundamentals of small business in a clever easy to read package. From mixing the lemons and deciding that using lemon juice would be cheaper...
Cover of Cheap

Cheap

The High Cost of Discount Culture

by Ellen Ruppel Shell
Language: English
Release Date: July 2, 2009

A myth-shattering investigation of the true cost of America's passion for finding a better bargain From the shuttered factories of the Rust Belt to the strip malls of the Sun Belt-and almost everywhere in between-America has been transformed by its relentless fixation on low price. This pervasive...
Cover of Consumed: Rethinking Business in the Era of Mindful Spending
by Andrew Benett, Ann O'Reilly
Language: English
Release Date: July 6, 2010

As the effects of the global recession linger, consumers everywhere are changing their purchasing patterns, paying greater attention to what and why they are buying, and from whom. While many feel rampant spending is hard-wired into the modern psyche and that we will be back to our wasteful ways soon...
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