Planning Forecasting category: 2658 books
Content Strategy at Work
Real-world Stories to Strengthen Every Interactive Project
Language: English
Release Date: January 25, 2012
Content is king… and the new kingmaker… and your message needs to align with your model and metrics and other mumbo jumbo, right? Whether you’re slogging through theory or buzzwords, there’s no denying content strategy is coming of age. But what’s in it for you? And if you’re not a content...
by Simon Thompson
Language: English
Release Date: October 11, 2012
Language: English
Release Date: October 11, 2012
How does one achieve balanced success in all aspects of life: career, business or financial results, family, health, spiritual, social, and personal development?
As a developing business leader in the dynamic referral marketing industry, Simon Thompson explains some of the essential characteristics...
The Critical Core
Eight strategy practices that give winning companies their edge
Language: English
Release Date: April 18, 2017
From his 30 years as a top strategy consultant, Tony Manning has distilled a set of must-do strategy practices that apply to every company everywhere. These are the critical core. Busy executives are overwhelmed by management ideas that are often just a repeat of what’s already known, and seduced...
Corporate Brand Personality
Re-focus Your Organization's Culture to Build Trust, Respect and Authenticity
Language: English
Release Date: February 3, 2016
***Corporate Brand Personality***addresses the increasing need for organizations to refocus and realign their corporate culture in order to compete in a business world that demands trust, respect and strong values. Moving beyond simply how products are marketed and perceived, it shows the reader how...
by Jason Seiden
Language: English
Release Date: November 20, 2009
Language: English
Release Date: November 20, 2009
Make yourself layoff-proof in a tough business environment
It may seem like no job is secure during these difficult economic times, but you can learn the innovative strategies needed to protect your job now. Super Staying Power brings you the edge you need to stand out and shine at work—and become...
by Harvard Business Review, Clayton M. Christensen, Mark W. Johnson
Language: English
Release Date: June 11, 2019
Language: English
Release Date: June 11, 2019
This book provides the essential ideas on how both startups and incumbent businesses can generate new business models, develop digital business models, and innovate within existing business models.
Leading experts such as Clayton Christensen, Vijay Govindarajan, Steve Blank, Mark W. Johnson,...
by Daniel Goleman
Language: Spanish
Release Date: March 22, 2018
Language: Spanish
Release Date: March 22, 2018
Inteligencia emocional en la empresa de Daniel Goleman es un volumen de la colección «Imprescindibles» de Conecta, que reúne las ideas esenciales para el profesional y la empresa de hoy por los autores de referencia.
--Edición en colaboración con Harvard Business Review--
¿Qué...
Organizational Innovation by Integrating Simplification
Learning from Buurtzorg Nederland
Language: English
Release Date: November 19, 2014
This book presents the theory of integrating implification and it provides a profound evidence based study of Buurtzorg Nederland. The case itself, forming the building block of the theory, has received tremendous interest in the Netherlands and abroad. This is the first international book on Buurtzorg...
by
Language: English
Release Date: July 26, 2013
Language: English
Release Date: July 26, 2013
The first cross-cultural analysis of the differences in career trajectories and experiences between a senior group of women academics and a younger group who are at early and mid-career stages. Major themes in the autobiographical stories of these women were national context; organisational context; family, class and location; and agency.
The Newbie Author's Survival Guide
How to Thrive in the Book Marketing Wilderness
Language: English
Release Date: October 4, 2012
Have you ever been lost in the wilderness? Being lost in the wilderness is more dangerous and scarier than being lost anywhere else and more things can happen. Book marketing is just like being lost in the real wildernesswith pitfalls, dangerous plants and animals, and knowing what is needed to survive...
Practical Strategic Management
How to Apply Strategic Thinking in Business
Language: English
Release Date: August 24, 2015
Many theoretical as well as practical books on management theory analyze a range of subjects from strategic management to business strategy, competitive strategy, marketing management, strategic marketing, one-to-one marketing, consumer behaviorism, growth strategy, functional strategy, and technology...
Competing by Design
The Power of Organizational Architecture
Language: English
Release Date: July 10, 1997
If the defining goal of modern-day business can be isolated to just one item, it would be the search for competitive advantage. And, as everyone in business knows, it's a lot harder than it used to be. On the one hand, competition is more intense than ever--technological innovation, consumer expectations,...
Managing Global Innovation
Frameworks for Integrating Capabilities around the World
Language: English
Release Date: October 30, 2012
The key to bridging your global innovation gap
In today’s global economy, it would be short-sighted to rely solely on local resources for new-product innovations. Instead, knowledge and activity critical to innovation most likely lie outside your company’s home territories-sometimes far...
Your Creative Mind
How to Disrupt Your Thinking, Abandon Your Comfort Zone, and Develop Bold New Strategies
Language: English
Release Date: September 19, 2016
Too many companies limit their strategic thinking by focusing on what they already know how to do. Executives are expected to set concrete objectives and create detailed, step-by-step plans to reach them. This approach may satisfy short-term considerations like quarterly earnings reports, but it produces...