Mckay: 565 books

Book cover of Sustainability for SMEs
by Alexandra McKay, Philip Wolfe, Elaine Cohen
Language: English
Release Date: September 29, 2017

Sustainability for SMEs offers a comprehensive introduction to the key business cases and techniques for putting sustainability at the heart of your business strategy.Small businesses make a significant collective impact on the environment and society – but only a tiny percentage of SMEs complete...
Book cover of Mind and Emotions

Mind and Emotions

A Universal Treatment for Emotional Disorders

by Matthew McKay, PhD, Patrick Fanning
Language: English
Release Date: July 1, 2011

We all have our own ways of handling stressful situations without letting emotions get the best of us, but some ways of coping work better than others. Short-term fixes that help us avoid or numb our emotions may temporarily alleviate sadness and anger, but can also end up causing anxiety, depression,...
Book cover of Career Development Basics
by Michael Kroth, McKay Christensen
Language: English
Release Date: June 1, 2009

This book is now available as an ebook through ASTD's new service: Content Express! Even in the best financial times, career development is often relegated to the back of the bus because it's seen as a short-term cost rather than a long-term investment with lasting impact. But the reality...
Book cover of A Cyberworm that Knows No Boundaries
by Isaac R. Porche III, Jerry M. Sollinger, Shawn McKay
Language: English
Release Date: December 20, 2011

It has become clear that Stuxnet-like worms pose a serious threat even to critical U.S. infrastructure and computer systems that are not connected to the Internet. However, defending against such attacks involves complex technological and legal issues. In particular, at the federal level, different organizations...
Book cover of Strategic Sustainability

Strategic Sustainability

Why it matters to your business and how to make it happen

by Alexandra McKay
Language: English
Release Date: September 8, 2017

In many businesses sustainability is one person’s passion and responsibility. A large part of their job becomes selling sustainability to other people in the business.This book offers arguments, information and tactics will help that person get the buy-in they need to move sustainability forward...
Book cover of Sell More

Sell More

An Entrepreneur's Guide to <Br>Marketing on a Small Budget<Br> Strategies That Make <Br>A Big Difference

by Judy McKay
Language: English
Release Date: September 26, 2007

Sell More, will do for your business what slow motion did for Baywatch; the ideas included will increase interest in your company. This results oriented book is filled with inexpensive techniques designed to attract new customers, entice them to return often and recommend your product or service to...
Book cover of Managing the Test People

Managing the Test People

A Guide to Practical Technical Management

by Judy McKay
Language: English
Release Date: April 27, 2007

Managing the Test People was written for managers, leads, and people who may soon find themselves in a technical leadership position. It focuses on some of the unique problems in the software quality assurance profession, yet the bulk of the book is applicable to any technical management job. It provides...
Book cover of A Historical Guide to NGOs in Britain

A Historical Guide to NGOs in Britain

Charities, Civil Society and the Voluntary Sector since 1945

by M. Hilton, N. Crowson, J. Mouhot
Language: English
Release Date: July 20, 2012

Aiming to furnish the reader with the historical data to engage with the debates surrounding the Cameron government's 'Big Society' and civil society, this book gives the reader a greater and more informed historical consciousness of how the NGO sector has grown and influenced.
Book cover of Powerbuilder 32 Success Secrets - 32 Most Asked Questions On Powerbuilder - What You Need To Know
by Daniel Mckay
Language: English
Release Date: February 24, 2014

PowerBuilder' is an amalgamated creation ecosystem possessed by Sybase, a division of SAP AG. It has been in employ eversince 1991, peaking about 1998 with about 100,000 consumers.There has never been a Powerbuilder Guide like this. It contains 32 answers, much more than you can imagine;...
Book cover of Brand Activation: Implementing the Real Drivers of Sales and Profit
by Alex McKay, Graham Brown, Neale Skalberg
Language: English
Release Date: March 14, 2016

The days of brand activation are nearing an end. The future lies in customer activation. The concept of ‘brand activation’ has become an overused buzzword in the sales and marketing world. The term is becoming rapidly outdated, used to describe anything from mass media advertising and outdoor events...
Book cover of You Don't Have to Be Bad to Get Better

You Don't Have to Be Bad to Get Better

A Leader's Guide to Improving Teacher Quality

by Candi B. McKay
Language: English
Release Date: December 21, 2012

  Take your school to the next level! What are the attributes of strong instructional leaders? How are they able to effect changes in decades-old teaching practice? Discover what it takes to develop, support, and sustain quality teaching in any school environment. School leaders at...
Book cover of Covert Policing

Covert Policing

Law and Practice

by Simon McKay
Language: English
Release Date: March 5, 2015

Following the much publicised Mark Kennedy case, the question of the necessity and proportionality of covert police operations has been widely debated. At the same time, the use of covert tactics is becoming more widespread and is a feature of routine as well as more serious cases. It is a fast changing...
Book cover of Couple Skills

Couple Skills

Making Your Relationship Work

by Matthew McKay, PhD, Patrick Fanning
Language: English
Release Date: December 1, 2006

Love takes work, but, when it comes to relationships, it pays to work smarter. Couple Skills, Second Edition, revised and updated from the therapist-recommended classic, will show you how to work smarter in your relationship. You'll learn to improve communication, cope better with problems, and resolve...
Book cover of Assertiveness

Assertiveness

The Relaxation and Stress Reduction Workbook Chapter Singles

by Martha Davis, PhD, Elizabeth Robbins Eshelman
Language: English
Release Date: May 3, 2008

If you feel that your voice is not being heard, you may feel stressed, angry, and resentful. For some, assertiveness comes easy, but for countless others, it is a skill that must be learned. In this New Harbinger Self-Help Essential, you will learn how to evaluate your current patterns of communication,...
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