Mennen: 26 books

Book cover of Implications of the ageing population on the pharmaceutical and the tourism industry from a marketing point of view
by Miriam Mennen
Language: English
Release Date: March 19, 2010

Essay from the year 2007 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 84% - A, University of Sunderland, course: Marketing Strategy, language: English, abstract: Due to the world's demographic development towards an increasing aging...
Book cover of The disposable paper business sector in relation to market segmentation
by Miriam Mennen
Language: English
Release Date: March 19, 2010

Essay from the year 2007 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 82 % - A, University of Sunderland, course: Strategic Marketing, language: English, abstract: In the following, the reader will be provided with an overview of...
Book cover of Can Global mentoring be applied successfully when considering the contrasting national views of mentoring?
by Miriam Mennen
Language: English
Release Date: March 22, 2010

Seminar paper from the year 2006 in the subject Business economics - Personnel and Organisation, grade: 62 % - B, University of Sunderland, course: Managing International Personnel, language: English, abstract: Purpose - The aim of this study is to investigate the role of mentoring in a global context....
Book cover of Case study on Debenhams Plc and Leadership
by Miriam Mennen
Language: English
Release Date: March 19, 2010

Essay from the year 2005 in the subject Business economics - Operations Research, grade: 71 % - A, University of Sunderland, course: Managing Principles and Practice, language: English, abstract: In this essay Debenhams leadership is going to be examined. First, company's main events will be highlighted....
Book cover of Private label brands are a threat for high value manufacturer's brands such as 'Charmin'!

Private label brands are a threat for high value manufacturer's brands such as 'Charmin'!

An investigation of Procter & Gamble's marketing strategy focusing on 'pricing', under critical consideration of consumer buying behaviour and brand loyalty

by Miriam Mennen
Language: English
Release Date: January 19, 2011

Master's Thesis from the year 2007 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1.0, University of Sunderland, language: English, abstract: This research project presents the outcomes of a case study analysis of Procter and Gamble's...
Book cover of Consumer Research: Literatur Review, Statement Analysis and Focus Groups
by Miriam Mennen
Language: English
Release Date: March 17, 2010

Essay from the year 2007 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 68 % - B, University of Sunderland (Faculty of Business and Law), language: English, abstract: This essay consists out of three parts. Part one: Literature Review...
Book cover of Critique on statement: Customer in the disposable paper sector are still influenced by marketers
by Miriam Mennen
Language: English
Release Date: March 16, 2010

Essay from the year 2007 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 81 % - A, University of Sunderland, language: English, abstract: The toiletry and disposable paper business sector was undergoing various challenges during the...
Book cover of E-Marketing: Web solutions for engineering company
by Miriam Mennen
Language: English
Release Date: March 19, 2010

Essay from the year 2007 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 70 % - A, University of Sunderland (Faculty of Business and Law), language: English, abstract: Web Solutions from a E-Markeing consultancy for an engineering...
Book cover of Managing the Global Environment: Analysis of the Vietnamese Market for Clothes Manufacturer
by Miriam Mennen
Language: English
Release Date: March 19, 2010

Essay from the year 2006 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 62 % - B, University of Sunderland, course: Managing the Global Environment, language: English, abstract: Situation: 'Qubo', an Italian clothing company, which...
Book cover of Applied Marketing Strategy - The Rocker Hotel Sunderland
by Miriam Mennen
Language: English
Release Date: March 19, 2010

Project Report from the year 2007 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 84 % - A, University of Sunderland, course: Strategic Marketing Management, language: English, abstract: The conducted marketing plan is hoping to achieve...
Book cover of Mergers and Acquisitions in the Global Pharmaceutical Industry
by Mennen, Abayomi, Jian
Language: English
Release Date: December 17, 2010

Project Report from the year 2006 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: 65 % - B, University of Sunderland, course: Global Corporate Strategy, language: English, abstract: Mergers and acquisitions are of major importance in the pharmaceutical...
Book cover of Ellas Geheimnis
by Patricia Mennen
Language: German
Release Date: July 17, 2017

Eine Zeit, die Gefahren birgt. Eine Liebe, die nicht sein soll. Und eine Reise, die ein schicksalhaftes Geheimnis ans Licht bringen wird … Ende der Dreißigerjahre lernt die junge Henny auf einem Münchner Faschingsball den Feuerwehrmann Emil kennen. Die beiden verlieben sich Hals über Kopf,...
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