Pearson Education: 6301 books

This Element is an excerpt from From Concept to Consumer: How to Turn Ideas into Money (ISBN: 9780137137473) by Phil Baker. Available in print and digital formats.   Maximize your new product’s chances of success by optimizing the role of marketing throughout the entire product development process....

This Element is an excerpt from So What?: How to Communicate What Really Matters to Your Audience (ISBN: 9780137158263) by Mark Magnacca. Available in print and digital formats.   How to uncover and communicate the “So What?” benefits your customers really care about: the benefits that drive breakthrough...

Packed full of anecdotes from the most accomplished presenters around, this book contains all the tools, tips and encouragement  you need to make a sensational presentation.   It covers every aspect of presenting, from preparation and planning right through to dealing with nerves...

This is the eBook version of the printed book. This Element is an excerpt from Moral Intelligence: Enhancing Business Performance and Leadership Success (9780132349864) by Doug Lennick and Fred Kiel, Ph.D.. Available in print and digital formats.   Compassion is the heart of leadership: lessons...

This Element is an excerpt from Do You Matter?: How Great Design Will Make People Love Your Company (ISBN: 9780137142446) by Robert Brunner and Stewart Emery. Available in print and digital formats.   Getting there from here: how to build your momentum towards becoming a great design-driven company....

With the working world in turmoil and hundreds of thousands of people experiencing the reality of redundancy for the first time, this book shows how anyone can stay one step ahead and become brilliant at what they do. These are real secrets. Pearls of wisdom learned through years of experience in some...

Your Mac is chock-full of movies, TV shows, and music, and that’s great. But what about that big old high-definition TV in the living room or the radio in the bathroom? How do you get your music to stream to every room in the house? In this project, I show you how. This is a single short project. Other...

Perhaps you have a couple of kids, and you want them to be able to use your Mac, but you don’t want them to have access to certain Web sites or applications. That’s where Parental Controls come in. Parental Controls allow you to create separate accounts for people and limit exactly what those account...

Now that fast Internet connections are the norm, videoconferencing is hotter than ever. Why is it so popular? Apple’s decision to include a webcam on every portable Mac certainly helps, but so does the ease of use of applications like Skype. Lots of videoconferencing apps and solutions are available,...

This Element is an excerpt from It's About More Than the Money: Investment Wisdom for Building a Better Life (9780137050321) by Saly A. Glassman. Available in print and digital formats.   Get beyond frustration and anger, learn today’s rules for investing more successfully, and get back into the game....

This is the eBook version of the printed book. This Element is an excerpt from Save Your Retirement: What to Do If You Haven’t Saved Enough or If Your Investments Were Devastated by the Market Meltdown (9780137029006) by Frank Armstrong, III and Paul B. Brown. Available in print and digital formats....

This Element is an excerpt from Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR (ISBN: 9780137150694) by Brian Solis and Deirdre Breakenridge. Available in print and digital formats.   You’re the brand. Learn how to use social media to promote...

This Element is an excerpt from Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR (ISBN: 9780137150694) by Brian Solis and Deirdre Breakenridge. Available in print and digital formats.   Powerful new “VNR 2.0” techniques that cut through clutter...

This Element is an excerpt from The Power of Impossible Thinking: Transform the Business of Your Life and the Life of Your Business (9780131425026) by Yoram (Jerry) Wind and Colin Crook with Robert E. Gunther. Available in print and digital formats.   How to start seeing what you usually miss–and...