Business Transformation Essentials

Case Studies and Articles

Business & Finance, Management & Leadership, Planning & Forecasting
Cover of the book Business Transformation Essentials by Axel Uhl, Lars Alexander Gollenia, Taylor and Francis
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Author: Axel Uhl, Lars Alexander Gollenia ISBN: 9781317170464
Publisher: Taylor and Francis Publication: April 8, 2016
Imprint: Routledge Language: English
Author: Axel Uhl, Lars Alexander Gollenia
ISBN: 9781317170464
Publisher: Taylor and Francis
Publication: April 8, 2016
Imprint: Routledge
Language: English

Transformation programs are an common feature of global companies carrying out major strategic change projects. These programs combine business and technical expertise to bring together management and information systems. Managers rate firms' transformation competencies relatively poorly, and the success rate of such endeavours is correspondingly low.

Using a variety of case studies including: Allianz SE, Shell, SAP, Vodafone, and Mercedes-Benz, this book provides unprecedented insights into characteristics of current transformation programs and the potential that can be leveraged by applying a holistic transformation management approach.

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Transformation programs are an common feature of global companies carrying out major strategic change projects. These programs combine business and technical expertise to bring together management and information systems. Managers rate firms' transformation competencies relatively poorly, and the success rate of such endeavours is correspondingly low.

Using a variety of case studies including: Allianz SE, Shell, SAP, Vodafone, and Mercedes-Benz, this book provides unprecedented insights into characteristics of current transformation programs and the potential that can be leveraged by applying a holistic transformation management approach.

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