Client Agency Relationship

Business & Finance, Marketing & Sales
Cover of the book Client Agency Relationship by Nicole Lorat, GRIN Verlag
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Author: Nicole Lorat ISBN: 9783638473965
Publisher: GRIN Verlag Publication: February 26, 2006
Imprint: GRIN Verlag Language: English
Author: Nicole Lorat
ISBN: 9783638473965
Publisher: GRIN Verlag
Publication: February 26, 2006
Imprint: GRIN Verlag
Language: English

Seminar paper from the year 2005 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: B (Credit), , 0 entries in the bibliography, language: English, abstract: The relationship between client and agency can make a difference between success or failure and the ability to work together successfully in the long-term. This report evaluates the client/agency relationship based on a practical example and provides recommendations to improve or terminate the relationship. It can be used as a guideline to review ones client agency relationship and take relevant steps to improve the outcomes of this working relationship.

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Seminar paper from the year 2005 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: B (Credit), , 0 entries in the bibliography, language: English, abstract: The relationship between client and agency can make a difference between success or failure and the ability to work together successfully in the long-term. This report evaluates the client/agency relationship based on a practical example and provides recommendations to improve or terminate the relationship. It can be used as a guideline to review ones client agency relationship and take relevant steps to improve the outcomes of this working relationship.

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