Ford and Relationships

Business & Finance
Cover of the book Ford and Relationships by Manja Ledderhos, GRIN Publishing
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Manja Ledderhos ISBN: 9783638173254
Publisher: GRIN Publishing Publication: February 21, 2003
Imprint: GRIN Publishing Language: English
Author: Manja Ledderhos
ISBN: 9783638173254
Publisher: GRIN Publishing
Publication: February 21, 2003
Imprint: GRIN Publishing
Language: English

Seminar paper from the year 2002 in the subject Business economics - General, grade: very good, Mälardalen University (Institution of Economics), course: Strategies and the new Economy, 15 entries in the bibliography, language: English, abstract: In today's world, companies are part of a complex environment. At the latest with the change from seller to buyer market in the 70s, companies cannot see themselves apart from their surroundings. Technological, economic and social change directly influence companies. The company Ford is one of the best known American automobile manufacturer. They strongly depend on their environment as product specifications need to respond to governmental regulation, economic factors such as oil prices, customer demands or technology standards. When fierce competition in the automobile market turned the market around during the 70s, Ford seemed to loose market share so quickly to Japanese firms, that the company even had to shut down plants. Ford was found in 1903 and has a long tradition of influencing the car industry. The assembly line is only one example where Ford was able to drop prices for an automobile from 850 to 260 Dollars in 1923 to bring cars to the masses. Though influential in the past, the company seemed to loose against Japanese car producers with only little historic background. A true success story seemed to end during the late 70s and early 80s when losses where at their peek. It is interesting to see, how this situation came across. In the 90th, Ford was back and introduced superior quality cars. The turning of the company seems to be a hundred percent from completely classical to a more adaptive strategy making. This seems mysterious for such an old and traditional American company.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Seminar paper from the year 2002 in the subject Business economics - General, grade: very good, Mälardalen University (Institution of Economics), course: Strategies and the new Economy, 15 entries in the bibliography, language: English, abstract: In today's world, companies are part of a complex environment. At the latest with the change from seller to buyer market in the 70s, companies cannot see themselves apart from their surroundings. Technological, economic and social change directly influence companies. The company Ford is one of the best known American automobile manufacturer. They strongly depend on their environment as product specifications need to respond to governmental regulation, economic factors such as oil prices, customer demands or technology standards. When fierce competition in the automobile market turned the market around during the 70s, Ford seemed to loose market share so quickly to Japanese firms, that the company even had to shut down plants. Ford was found in 1903 and has a long tradition of influencing the car industry. The assembly line is only one example where Ford was able to drop prices for an automobile from 850 to 260 Dollars in 1923 to bring cars to the masses. Though influential in the past, the company seemed to loose against Japanese car producers with only little historic background. A true success story seemed to end during the late 70s and early 80s when losses where at their peek. It is interesting to see, how this situation came across. In the 90th, Ford was back and introduced superior quality cars. The turning of the company seems to be a hundred percent from completely classical to a more adaptive strategy making. This seems mysterious for such an old and traditional American company.

More books from GRIN Publishing

Cover of the book Calcium Chloride Recovery in Soda Ash Production by Solvay's Process by Manja Ledderhos
Cover of the book Kinderfernsehen und Medienkompetenzen by Manja Ledderhos
Cover of the book Mrs. Warren and the problem of prostitution and the temptations of Vivie Warren in Bernard Shaw's 'Mrs. Warren's Profession' by Manja Ledderhos
Cover of the book Das Ende der wertfreien Wissenschaft by Manja Ledderhos
Cover of the book The Importance of Speech and Humor in Zora Neale Hurston's Their Eyes Were Watching God by Manja Ledderhos
Cover of the book Accounting for Derivatives (US-GAAP) by Manja Ledderhos
Cover of the book El amor en la imaginación de don Quijote de la Mancha - la invención de la señora Dulcinea del Toboso by Manja Ledderhos
Cover of the book Creative Word-Formation Processes by Manja Ledderhos
Cover of the book Killing in self-defence by Manja Ledderhos
Cover of the book The representation of colonial rule in kipling's 'Beyond the Pale' by Manja Ledderhos
Cover of the book A discussion on the article 'Generalised improvement in speech production for subject with reproduction conduction aphasia' by Manja Ledderhos
Cover of the book Managing the Economy. Economical Effects of Reduced Government Spending by Manja Ledderhos
Cover of the book Call of the Wild - Heroines in Canadian Women's Wilderness Fiction by Manja Ledderhos
Cover of the book The Idea of the Antichrist: Tyconius the Donatist and Adso of Montier-En-Der by Manja Ledderhos
Cover of the book Bordertown - A filmic example of investigative media by Manja Ledderhos
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy