Public Relations in the Nonprofit Sector

Theory and Practice

Business & Finance, Marketing & Sales, Public Relations, Nonfiction, Reference & Language, Language Arts, Communication
Cover of the book Public Relations in the Nonprofit Sector by , Taylor and Francis
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: ISBN: 9781317636908
Publisher: Taylor and Francis Publication: December 5, 2014
Imprint: Routledge Language: English
Author:
ISBN: 9781317636908
Publisher: Taylor and Francis
Publication: December 5, 2014
Imprint: Routledge
Language: English

Nonprofit organizations are managing to carry out sophisticated public relations programming that cultivates relationships with their key audiences. Their public relations challenges, however, have routinely been understudied. Budgetary and staffing restraints often limit how these organizations carry out their fundraising, public awareness and activism efforts, and client outreach. This volume explores a range of public relations theories and topics important to the management of nonprofit organizations, including crisis management, communicating to strengthen engagement online and offline, and recruiting and retaining volunteer and donor support.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Nonprofit organizations are managing to carry out sophisticated public relations programming that cultivates relationships with their key audiences. Their public relations challenges, however, have routinely been understudied. Budgetary and staffing restraints often limit how these organizations carry out their fundraising, public awareness and activism efforts, and client outreach. This volume explores a range of public relations theories and topics important to the management of nonprofit organizations, including crisis management, communicating to strengthen engagement online and offline, and recruiting and retaining volunteer and donor support.

More books from Taylor and Francis

Cover of the book Encyclopedia of Television by
Cover of the book Cultural Variation in Conflict Resolution by
Cover of the book Love and Society by
Cover of the book Scottish Rhetoric and Its Influences by
Cover of the book The Greek State by
Cover of the book Editing in the Modern Classroom by
Cover of the book The Judgment of the King of Navarre by
Cover of the book The Grandchildren by
Cover of the book Transport, Demand Management and Social Inclusion by
Cover of the book Sexuality and Human Rights by
Cover of the book Social Rights in Russia by
Cover of the book Peacebuilding, Memory and Reconciliation by
Cover of the book Our Knowledge of the Growth of Knowledge (Routledge Revivals) by
Cover of the book The Balkanization of the West by
Cover of the book Postcolonial Translation by
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy