Transformation of global leadership guidelines to the local context in Thailand

Business & Finance, Management & Leadership, Management
Cover of the book Transformation of global leadership guidelines to the local context in Thailand by Patrick Benesch, GRIN Verlag
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Patrick Benesch ISBN: 9783656767138
Publisher: GRIN Verlag Publication: October 13, 2014
Imprint: GRIN Verlag Language: English
Author: Patrick Benesch
ISBN: 9783656767138
Publisher: GRIN Verlag
Publication: October 13, 2014
Imprint: GRIN Verlag
Language: English

Bachelor Thesis from the year 2014 in the subject Business economics - Business Management, Corporate Governance, grade: 1,3, Würzburg-Schweinfurt University of Applied Sciences, language: English, abstract: Thailand is an important business hub within Southeast Asia. Global corporations that enter the Thai market are confronted by different cultural values, behaviors and expectations. This is especially challenging for leadership as corporate values and behaviors have to be transferred to the local staff. Leadership guidelines are an instrument to align the corporate leadership values to local employees. In order to be relevant in the local context, the global guidelines have to be transformed. This thesis subsequently aims to answer the question as to how global leadership guidelines can be transformed to the local context in Thailand. To answer the research question qualitatively, guided expert interviews were conducted with managers in Thailand to identify cultural implications for leadership. The material was then analyzed by content analyses and interpreted by linking it to relevant literature. The research identified several implications for the content and development of guidelines. As for the content, it became clear that the face saving-value in Thailand requires increased sensitivity for reprimanding subordinates. Leaders are required to take an interest in personal matters of subordinates. Also, they should regularly follow up with them. Furthermore, subordinates prefer guidance on how to reach goals. Another major finding is that leadership guidelines should facilitate a familial and harmonious environment. For motivating employees, it became clear that Thai staff members are motivated by social aspects and the need for esteem whereas self-actualization is less important. Taking this finding into consideration, it is proposed that guidelines for transformation be suggested accordingly. This requires introducing detailed descriptions and to rephrasing certain statements. The implementation process should be designed in a way that allows discussions without superiors being involved in order to facilitate the contribution of employees without being inhibited by hierarchy.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Bachelor Thesis from the year 2014 in the subject Business economics - Business Management, Corporate Governance, grade: 1,3, Würzburg-Schweinfurt University of Applied Sciences, language: English, abstract: Thailand is an important business hub within Southeast Asia. Global corporations that enter the Thai market are confronted by different cultural values, behaviors and expectations. This is especially challenging for leadership as corporate values and behaviors have to be transferred to the local staff. Leadership guidelines are an instrument to align the corporate leadership values to local employees. In order to be relevant in the local context, the global guidelines have to be transformed. This thesis subsequently aims to answer the question as to how global leadership guidelines can be transformed to the local context in Thailand. To answer the research question qualitatively, guided expert interviews were conducted with managers in Thailand to identify cultural implications for leadership. The material was then analyzed by content analyses and interpreted by linking it to relevant literature. The research identified several implications for the content and development of guidelines. As for the content, it became clear that the face saving-value in Thailand requires increased sensitivity for reprimanding subordinates. Leaders are required to take an interest in personal matters of subordinates. Also, they should regularly follow up with them. Furthermore, subordinates prefer guidance on how to reach goals. Another major finding is that leadership guidelines should facilitate a familial and harmonious environment. For motivating employees, it became clear that Thai staff members are motivated by social aspects and the need for esteem whereas self-actualization is less important. Taking this finding into consideration, it is proposed that guidelines for transformation be suggested accordingly. This requires introducing detailed descriptions and to rephrasing certain statements. The implementation process should be designed in a way that allows discussions without superiors being involved in order to facilitate the contribution of employees without being inhibited by hierarchy.

More books from GRIN Verlag

Cover of the book Die Sinnperspektive 'Soziales Miteinander' nach KURZ by Patrick Benesch
Cover of the book Schöne neue Fernsehwelt: Phoenix das neue Programm auf dem deutschen Fernsehmarkt by Patrick Benesch
Cover of the book Montessoripädagogik im Altländer Viertel - Wie gehen Kinder aus sozialen Randgebieten mit ihr um? by Patrick Benesch
Cover of the book Zur 'Feldtheorie' von Kurt Lewin by Patrick Benesch
Cover of the book Justice and Judgment versus Lies and Deceit in 'The Adventure of Charles Augustus Milverton' by Sir Arthur Conan Doyle by Patrick Benesch
Cover of the book Essential Differences between the German and American Business Culture by Patrick Benesch
Cover of the book Zoo Marketing by Patrick Benesch
Cover of the book Der Umgang mit Gewalt und Aggression im Sportunterricht by Patrick Benesch
Cover of the book Besteuerung versus Verbote illegaler Drogen by Patrick Benesch
Cover of the book Die Bildungspolitik in der BRD in den 60er und 70er Jahren by Patrick Benesch
Cover of the book Erzeugt das Mehrheitswahlrecht Zweiparteiensysteme? by Patrick Benesch
Cover of the book Die Wirkung der Flüchtlingszuwanderung auf den Arbeitsmarkt by Patrick Benesch
Cover of the book Unterrichtsstunde: Reformpraktikumsbericht by Patrick Benesch
Cover of the book Wie sinnvoll ist Nachhilfeunterricht? by Patrick Benesch
Cover of the book Werbung in der DDR: Mangel und Überfluss by Patrick Benesch
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy