Customer Service category: 721 books

Cover of Extreme Trust

Extreme Trust

Turning Proactive Honesty and Flawless Execution into Long-Term Profits, Revised

by Don Peppers, Martha Rogers
Language: English
Release Date: April 26, 2012

How companies can stay competitive in a world of total transparency. With their first book, 1993's The One-to-One Future, Don Peppers and Martha Rogers introduced the idea of managing interactive customer relationships, long before the Web and social networking made it standard business practice....
Cover of Entrepreneur's Guide To The Lean Brand

Entrepreneur's Guide To The Lean Brand

How Brand Innovation Builds Passion, Transforms Organizations and Creates Value

by Gardner Jeremiah
Language: English
Release Date: October 8, 2014

Goodbye, old-school branding. Hello, innovation. As much as traditional branding may flinch at the idea, the great brands emerging today are no longer being developed by a "brand genius" on the 40th floor of a Madison Avenue high rise. Today, great brand development isn't about genius, it's...
Cover of Analyzing the Cultural Diversity of Consumers in the Global Marketplace
by
Language: English
Release Date: April 30, 2015

The key to any marketing strategy is finding a way to reach and appeal to the consumer. In the case of a diverse consumer pool, marketers must strive to direct their promotional efforts to appeal to a global customer base. Analyzing the Cultural Diversity of Consumers in the Global Marketplace explores...
Cover of Creating Loyal Profitable Customers
by Keith Abraham
Language: English
Release Date: March 1, 2012

For many businesses, staying afloat is an everyday a struggle, but what they don't realise is that there are ways to work 'smarter' and make more profit without the backbreaking work. According to the dynamic new book Creating Loyal Profitable Customers, by Keith Abraham, the most leveraged...
Cover of Selling Vision: The X-XY-Y Formula for Driving Results by Selling Change
by Lou Schachter, Rick Cheatham
Language: English
Release Date: March 11, 2016

A groundbreaking approach to selling in a world demanding change Leaders, sales managers and professionals have found themselves stuck at a crossroads between the past and the future of selling, and they need a roadmap to help them embrace the challenges they face at such a critical juncture. Selling...
Cover of The Reid Method

The Reid Method

A Blueprint for Achieving Sales Mastery

by Everold Reid
Language: English
Release Date: November 27, 2015

The Reid Method – A Blueprint for Achieving Sales Mastery Success in sales is tougher than ever to achieve. There is more competition and customers have more choice, information, and advanced technology available to them than ever. Sometimes it seems that they know more about your product...
Cover of Virtanza

Virtanza

The Art and Science of Successful Selling for the Business-To-Business Sales Professional

by Debbie Holzkamp
Language: English
Release Date: October 24, 2012

VIR-TAN-ZA (vr-TAHN-z) n. [neologism, a newly coined term] 1. A condition, state, or attitude of truth, financial success, and customer loyalty among business-to-business sales professionals. 2. Courage in the face of adverse business cycles or uncommon challenges. 3. Commitment to the highest degree...
Cover of The Secrets of Success in Selling

The Secrets of Success in Selling

12 ways to achieve exceptional results

by Nicola Cook
Language: English
Release Date: August 21, 2012

Do you want to be an ordinary or extraordinary sales professional? These are real secrets. Pearls of wisdom learnt through years of successful selling. The Secrets of Success in Selling holds the key that will unlock your sales success, allowing you to: • Improve your results • Communicate...
Cover of 100 Short Stories From My Customers
by Emiliano Austria
Language: English
Release Date: February 17, 2016

The book is a collection of short stories and conversations with my customer who checked out at my cash register at Walmart store in Sugar Land, Texas. After the usual exchange of greetings, I looked for any opportunity to initiate conversations with customers. However, many times, they were the ones who would start talking and telling me stories. Topics were anything under the sun.
Cover of The Do Not Rent List
by Todd Ruffin Sr.
Language: English
Release Date: July 25, 2015

Since it has long been said that "the customer is always right", this book will dispel the rumor. The fact of the matter is that the statement has always been false. Customers are not only wrong they are shady, diabolical and even criminal when you get right down too it. This book is a collection...
Cover of The Power of Brand Engagement

The Power of Brand Engagement

The Secret to Winning Customers

by Gaurav Gulati
Language: English
Release Date: May 16, 2018

The Power of Brand Engagement is a quick guide to winning customers. It aims to help you tackle your brand engagement hurdles and finally take your brand to the next level. With detailed explanations of how and why brand engagement is crucial to long-term success and dozens of proven methods to setting...
Cover of Tecniche e strategie di Vendita
by Giovanni Falchi
Language: Italian
Release Date: May 5, 2017

La professione del venditore è cambiata nel tempo. Se decenni fa, era sufficiente per il venditore o agenti di commercio una certa loquacità e simpatia per vendere oggi non basta. Il cliente è più preparato, si informa, è più esigente. Il cliente sceglie cosa acquistare, e da chi vuole acquistare....
Cover of Outsourcing and Offshoring Business Services
by
Language: English
Release Date: July 25, 2017

Bringing together theoretical and empirical studies from the Journal of Information Technology, this book provides a definitive guide to research discovered on the growing global sourcing phenomenon. Paying particular attention to Information Technology Outsourcing (ITO) and Business Process Outsourcing...
Cover of Social Commerce

Social Commerce

Consumer Behaviour in Online Environments

by
Language: English
Release Date: February 22, 2019

This timely edited collection offers a multidisciplinary perspective on social commerce, a phenomenon that has gained increasing interest over the last 8 years. Investigating how social media can be used to generate value for brands beyond customer relationship purposes, the skilled authors explore...
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